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Blog2019-05-10T20:23:29+00:00

Miami Advertising Agencies – The Darling Company

The difference between a traditional Advertising Agency and a Digital Marketing Agency is the "digital" part. Traditionally, advertisers focused on volume. Not only the volume of ads they publish, but also the volume of services offered.

Amplifying the User Experience with Cognitive Triggers

The primacy/recency effect will cause a customer to continuously associate their first impression of your product or service, with what they're experiencing currently. In other words, if you traumatize them in the beginning, they're going to look for trauma in the future. If you make them feel incredible in the beginning, they're going to justify working with you when things get tough.

What is Neuromarketing?

Neuromarketing helps business owners predict impactful decisions and transform their content to attract new customers - without the fluff.

SEO Scams & the 5 Best SEO Tools

SEO is one of the scummiest industries on the planet. It’s a lawless industry and debatably ethical depending on the techniques and resources used. Finding a good SEO marketer is like finding a good mechanic. Possible, but takes some acuity for digital marketing and an extreme amount of patience.

Age Isn’t Everything, But It Sure Helps

Just like in life, age = reputation, refined skills, and brand awareness. If you sell a service in one area for 2 weeks, it’s going to be difficult for you. If you’ve been selling your product or service for years, you’ll get a ton of referrals and organic reviews.

Plastic Surgery SEO

Using photos of beautiful women is effective. Everyone does it. Dentists, chiropractors, nail salons, and even fast food restaurants. However, it’s more effective to use real before and after photos in plastic surgery marketing. When your prospect sees something that they feel is “achievable.”

Affordable Web Design for Small Business

Website builder services and freelancers tend to come with delays, excuses, technical issues, and copyright slip-ups - something you would never deal with if you buy an expensive website. To get the best of both worlds I recommend working with an agency that accommodates small businesses with web design services.

Plastic Surgery SEO, Marketing, and Web Design

Unlike orthopedics or neurosurgery, cosmetic surgery involves selling a dream or vision rather than an end result. In orthopedics, you’re selling an end result. It’s pretty straight-forward, “body part X doesn’t work, and the surgeon is going to get it working again.”

Plastic Surgeon Website Design

The product you sell is priceless because it will transform their self-esteem and quality of life immediately. It's invaluable. Deep inside, they know it and you know it.

On Page SEO Best Practices

Search engines are like robots, they can't think. It's important to make your website crawlable, otherwise, you're going to have a lower conversion rate.

Build A Blog

Building a blog is NOT about the aesthetics. I spent so much time designing my blog and forgot to write content which is what shows up in search.

Types of Black Website Designs

There are various types of black website designs. Performance depends on your industry and your goals (is it for email capture, brand awareness, or sales?)

SEO Starter Pack

The purpose of an SEO starter pack is to essentially give you the game plan for what a marketer would do to your website if they took you on as a client.

SEO Blueprint

An SEO Blueprint is a guide to marketing to the perfect customer for pennies on the dollar. SEO is not as much of a technical skill as it is time-consuming.

The SEO Slowdown

The algorithms are much smarter and competition is fierce. It's important to understand how search engines work before you invest.

How to Avoid An SEO Scam

Malware, phishing, and hacking are all LESS dangerous than cheap, unprofessional SEO. Bad SEO will make your business disappear from search.

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